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Experience

The same five mistakes, every single cycle

I have watched these repeat since 2017. They are not sophisticated mistakes, which is exactly why they keep working.

2 min read · Experience

I read a lot of messages from people who have lost money. After enough of them you stop seeing individual stories and start seeing five shapes, repeating.

None of these are subtle. That is the point, people do not lose money in exotic ways. They lose it in the same few ordinary ways, in a different market each time.

1. Buying the thing that already moved

The coin is up 300% and it feels like confirmation. It is the opposite: the move you can see is the one you have missed, and the people who made it need someone to sell to.

This one is hard to resist because it is emotionally backwards. The safest-feeling moment to buy is usually the most expensive, and the most uncomfortable moment is usually the better one.

2. Averaging down without a reason

Adding to a losing position is sometimes correct and usually not. The test is simple and almost nobody applies it: has anything improved, or is it just cheaper?

If the only thing that changed is the price, you are not investing more. You are increasing your exposure to a thesis that is currently being contradicted.

3. Confusing a big community with a good project

A loud Telegram group tells you a project is good at marketing. That is all it tells you. Some of the most active communities I have seen were attached to projects that no longer exist.

Attention is the one thing in crypto that is trivially cheap to manufacture.

4. Treating leverage as an accelerator

People think of leverage as a way of making the same trade bigger. It is not. It introduces an entirely new way to lose. Liquidation, that does not exist in a spot position.

A spot position that falls 70% is a bad position that can still recover. A leveraged one is closed and gone, and it does not care that you were eventually right.

5. Having no plan for what “enough” looks like

Almost everybody I speak to has a buying plan. Almost nobody has a selling plan.

So gains are held through the whole cycle and then given back, because there was never a number that meant done. Deciding in advance what you would be happy to take off the table is unglamorous, and it is the single largest difference I see between people who end a cycle ahead and people who end it telling a story about what they were up at one point.


If you recognise yourself in these, that is normal, I have made four of the five. The useful part is not avoiding mistakes entirely. It is making them small enough that you are still here for the next cycle.

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